There are several reasons why early stage startups in India need effective PR more than ever before:

1. Increased Competition: With the rise of entrepreneurship in India, there has been an increase in the number of startups. This has resulted in increased competition and makes it difficult for early stage startups to stand out in the crowd.
2. Limited Resources: Early stage startups often have limited resources and may not have the funds to invest in marketing and advertising. Effective PR can help them gain visibility and reach their target audience without breaking the bank.
3. Building Credibility: PR can help startups build credibility and establish themselves as experts in their field. This can lead to increased trust from customers, investors, and other stakeholders.
4. Attracting Investment: Early stage startups need investment to grow and scale. Effective PR can help them attract the attention of investors and increase their chances of securing funding.
5. Talent Acquisition: Early stage startups need talented individuals to join their team and help them grow. PR can help them build their brand and attract the attention of top talent in their industry.